What began as a small booth in New York's Diamond District has evolved into one of the most recognizable luxury watch brands in the world—Jacob and Co. Founded in 1986 by diamond designer Jacob Arabo, the brand started as a jewelry label before expanding into watchmaking in 2002, bringing its bold, glamorous aesthetic to the horological world. For those who crave watches that make a statement, Jacob and Co luxury watches for glamorous style are the perfect blend of artistry, innovation, and celebrity allure.
Jacob Arabo's journey to success began in the 1980s, when he opened a small kiosk in New York's Diamond District after graduating early from a jewelry design course . His innovative diamond pieces caught the attention of hip-hop icon The Notorious B.I.G., who dubbed him “Jacob the Jeweler” and introduced him to other celebrities . This connection to the entertainment industry catapulted the brand to fame, with clients including Jay-Z, Drake, Madonna, and Michael Jordan . By the 1990s, Jacob and Co was one of the first jewelers to popularize large diamond pieces for men, a trend that remains mainstream today .
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In 2002, Jacob and Co made its foray into watchmaking with the launch of the Five Time Zone collection, a quartz-powered watch inspired by the jet-set lifestyle of its celebrity clients . This watch featured bold, colorful dials, interchangeable bezels and straps, and four fixed time zones (New York, LA, Tokyo, Paris) with a fifth adjustable dial for the wearer's current location . It quickly became a favorite among A-listers and travelers alike, solidifying the brand's place in the luxury watch market . For those interested in the brand's iconic debut watch line, Jacob and Co Five Time Zone watch collection review highlights its enduring appeal and practical functionality.
As the brand grew, it continued to push the boundaries of watch design, blending jewelry craftsmanship with horological innovation. In 2007, Jacob and Co established a presence in Geneva, Switzerland, further cementing its commitment to high-quality watchmaking . The brand's later collections, such as the Astronomia, feature mesmerizing rotating frameworks, tourbillons, and even miniature globes, turning watches into moving works of art . Each piece is crafted with the same attention to detail as Jacob and Co's jewelry, with intricate engravings, diamond embellishments, and bold color combinations that reflect the brand's glamorous identity.
What sets Jacob and Co apart is its ability to stay true to its roots while evolving with the times. From its humble beginnings in the Diamond District to its global boutiques, the brand remains focused on creating pieces that are as unique as their wearers . Whether you're drawn to the classic Five Time Zone or the avant-garde Astronomia, Jacob and Co watches for unique personality offer a way to express your style with luxury and flair. For collectors and enthusiasts, Jacob and Co is more than a watch brand—it's a symbol of glamour, innovation, and the pursuit of individuality.
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